The Life of a Social Media Manager
The Life of a Social Media Manager is a podcast from Socialinsider that goes behind the scenes into the life of people who work in social these days. Discover the ins and outs of a career in social media from top experts, and learn how to perform in this job role. Get insights & social media data at https://www.socialinsider.io/blog/.
Episodes
58 episodes
Ep. 58 Corrie Jones - Head of Social Media @StrategiQ
What steps should you follow when creating a social media strategy? Where can you find inspiration for strategies and content pillars? Join us in this episode of The Life of a Social Media Manager podcast as we talk with...
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21:43
Ep. 57 Jeremy Linaburg - Social Media Specialist @SwimOutlet
How to develop and execute social media strategies?How to keep users engaged and active?I talked with Jeremy Linaburg, Social Media Specialist for SwimOutlet, about his social media content creation process, from ideation to publica...
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42:55
Ep. 56 Maggie Carey - Social Media Strategist @Master It Media
How to craft a powerful social media strategy?What metrics should you focus on when measuring success on social?I talked with Maggie Carey, Social Media Strategist at Master It Media, about the steps for creating a social media st...
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38:43
Ep. 55 Ashley DiFranza - Social Media and Content Manager @Central Insurance
How can Social Media Managers overcome challenges and learn from failures?How to boost creativity and find inspiration for creating social media content?Join us in this episode of the Life of a Social Media Manager podcast as we t...
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23:56
Ep. 54 Christina Miller - Head of Social Media @VMLY&R
How to build relationships based on trust with clients?What role do objectives play in measuring success?On this episode we spoke with Christina Miller, Head of Social Media at VMLY&R and former Marketing Intern at the same comp...
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36:04
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Ep. 53 Marga Camps - Head of Content and Strategy @Colvin
What are the key steps in developing a successful social media strategy?How important is authenticity in terms of generating engagement?The ability to think outside the box and act quickly on trends defines a Social Media Manager.Ma...
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32:28
Ep. 52 Brian Da Silva - Social Media Manager @Preply
How do you scale video content creation when you are a small team? How do you create authentic content, TikTok-style content?Everyone is looking at top brands on social media, hoping for overnight success.&nb...
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33:01
Ep 51. Diya Banerjee - Global Head of Social Media @ WHO
How would you describe the Instagram strategy for World Health Organization (WHO)?How do you build an efficient social media approval process?Diya Banerjee - Global Head of Social Media at WHO, shared:the Instagram st...
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34:36
Ep. 50 Emma Heath, Social Media and Content Strategy @ VMWare
Why is it important to communicate as an employee on social media?What’s the most challenging thing people have to do when developing employee advocacy programs?Emma Heath, Social Media and Content Strategy for Asia Pacific and ...
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26:31
Ep. 49 Senior Content and Channels Officer @ Brunel University, London
Educate, inspire, entertain. No need to over complicate it.When working in social media, test and fail mindset needs to be adopted as well as using data to back up results. Dominic Edmundson, Senior Content a...
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Season 1
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Episode 49
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24:03
Ep. 48 Social Media Consultant @Katie McKiever
The key metric for a successful campaign in social media is the number of shares. Katie McKiever, Social Media Consultant, shares the key elements for creating successful social media strategies and why people share brands’ posts.&n...
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Season 1
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Episode 48
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28:18
Ep. 47 Founder and Freelance Social Media Consultant
How to create viral content today? Why do people share brands’ posts? We spoke with Emily Kinnersley - Founder and Freelance Social Media Consultant in this podcast episode.As a freelance and business consultant, Emily shares...
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Season 1
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Episode 47
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24:32
Ep. 46 VP of Brand Marketing @Semrush
Creative, driven, with a strategic mindset, high attention to detail, and ability to manage multiple competing priorities simultaneously. Able to work in a fast-paced environment, proactive and result-oriented; at ease with risk-taking, test-an...
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Season 1
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Episode 46
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38:17
Ep. 45 Founder @ Polka Digital
Organic vs. paid - friends or enemies? Why are people sharing brands’ posts on social media? In this podcast episode, we spoke with Carys Dorritt, Founder of The Polka Marketing agency. As a business owner and strategic ...
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Season 1
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Episode 45
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26:22
Ep. 44 Director of Social Media @ Chaotic Good Studios
Organic vs. paid on social media? Which one wins the game long-term?Jon-Stephen Stansel - Director of Social Media at Chaotic Good Studios, describes some key elements for creating a good social media strategy, why people share br...
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Season 1
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Episode 44
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27:23
Ep. 43 Digital Marketing Manager @KEBA Group
Silvia is a forward-thinking digital enthusiast, leading and executing the social media strategy at KEBA eMobility to achieve their business goals.With 7 years of experience in digital marketing, social media, and corporate communicatio...
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Season 2
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Episode 43
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22:08
Ep. 42 Teamlead Social Media @Zooplus
Today we will meet Sarah Sunderbrink - Teamlead Social Media @Zooplus.Sarah thinks that the internet was invented for pets. Since joining Zooplus, Sarah has known about the power cats' content can have.Listen to this podcast epi...
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Season 1
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Episode 42
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32:06
Ep. 41 Content Writer & Social Media Strategist
Denise discusses the value of a well-planned social media strategy and what defines "great content" for her. Denise is a comedienne in her spare time and a free spirit who is filled with originality and charm.Cozy up and listen to Denis...
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Season 1
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Episode 41
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31:52
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Ep. 40 Social Media Strategist @ Amazon
Nicole is an analytical-driven individual with a great sense of humor and creativity. She talks about the skills needed for someone who’s working in social media, the challenges she has faced, and why she thinks that social media today is mo...
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Season 1
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Episode 40
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28:11
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Ep. 39 Head of Social Media @ Great Wolf Lodge
What does it mean to be a social media manager these days? How is social media today? We spoke with Michael Ibe from Great Wolf Lodge about his life journey. Michael details his process for tapping into how to c...
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Season 1
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Episode 39
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41:05
Ep. 38 Social Media Strategist Lead @ Lyft
Why is it important to look at data? How to measure success in social media today? We spoke with Stephanie Ramirez, Senior Social Media Strategist Lead at Lyft about the importance of social media analytic...
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Season 1
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Episode 38
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34:23
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Ep. 37 Founder and Lead Strategist @Oh Snap!
In this episode of ‘The Life of a Social Media Manager’ Podcast, our wonderful guest, Karlyn, who is the founder of Oh Snap! Social Media Agency, will talk about how she started her career, and will give some great insights on her campaigns and...
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Season 1
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Episode 37
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34:41
Ep. 36 Social Media Manager @ Lorg Media
In today's episode, Ali Spillane will share with us the most successful social media campaign she created, how she manages client relationships, where she finds inspiration for her content strategy, and more.
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Season 1
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Episode 36
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26:11
Ep. 35 Freelance Social Media Managers | The Two Lauras
The Two Lauras are experienced social media managers, and founders of a community of thousands of freelance social media managers – so the two amazing girls know what it takes to kickstart this career.Listen to this podcast episode and ...
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Season 1
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Episode 35
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29:41
